What is “Tear Couture”?
Belgian acid attack survivor Patricia Lefranc is part of the “Tear Couture” campaign, a collaboration between British fashion photographer Rankin and Acid Survivors Trust International (ASTi). The campaign aims to shed light on the devastating impact of acid violence. It highlights a geographical correlation between the use of corrosive substances in the fashion and textile industry and the frequency of attacks.
Patricia Lefranc, 59, featured in a photo lookbook shot by Rankin, bravely explores her post-attack identity. The images, accompanied by her pre-attack photo, convey a powerful message of resilience. Lefranc acknowledges her transformation, stating, “I’ve learned [to live with] this ugliness. It’s me.”
ASTi Executive Director Jaf Shah explains that areas affected by acid violence are mostly Bangladesh, Cambodia, and Pakistan. These countries often coincide with regions having a significant industrial fashion base. The Tear Couture lookbook serves as an advocacy tool, targeting senior executives in the fashion industry to prompt action in controlling corrosive substances that can be weaponized in attacks, mainly against women.
What does the campaign do?
The campaign emphasizes the underreported nature of acid attacks globally, estimating at least 10,000 occurrences annually. Shah notes the lack of specific legal classifications for acid attacks in many countries. This has contributed to the difficulty in obtaining accurate statistics. Lefranc’s attacker, now incarcerated, posed as a delivery man during the 2009 assault. The attack left her with severe injuries and over 100 surgeries. Despite her traumatic experience, Lefranc’s fighting spirit endures. She spent three months in a coma and emerged with visible scars on her face and body.
The Tear Couture campaign not only showcases Lefranc’s resilience but also addresses the broader issue of acid violence. It urges the fashion industry to take responsibility for the substances used in their production processes. By targeting senior executives, the initiative seeks to encourage stricter controls on corrosive substances to prevent their weaponization in attacks against women.





