Meta Platforms’ Instagram, one of the world’s most popular social media platforms, is reportedly gearing up to launch a new feature that could rival Twitter. The project has been kept under wraps for months and is expected to launch as early as June.
The timing of this venture couldn’t be more opportune, as Twitter’s recent tumultuous takeover by Elon Musk has prompted some users to seek alternative platforms. This situation has created a void in the market, which Instagram is eager to fill with its innovative text-based app.
The news of Instagram’s upcoming launch has sparked excitement among social media users, who are eager to see how the platform will compete with Twitter. With Instagram’s massive user base and influence, it will be interesting to see how this new feature will impact the social media landscape.
According to sources, the app will function independently from Instagram but will offer the option to connect accounts.
Lia Haberman, a social and influencer marketing instructor at UCLA, even shared a sneak peek of an early app description.
Meta’s been briefing creators on it’s upcoming text-based app — now looking at a possible late June launch.
— Lia Haberman (@liahaberman) May 19, 2023
Details are in my newsletter but I’ll list some highlights 🧵 pic.twitter.com/KYqqXjrRmD
